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Services

Whatever your sector of activity or the size of your company, Delta Business - in France and abroad - provide you with their skills and sector expertise.

Through our Ad'hoc services, our Experts decipher your markets’ trends and challenges and support you in identifying new opportunities, designing innovative and promising offers and perfecting the experiences offered to your customers.

Customer Experience

Understanding behavior and uses, visualizing the journey to customer engagement in order to offer them an unforgettable experience, these are some of the benefits provided by Delta Business's Ad'Hoc Customer Experience services.

  • Uses & Attitudes Study

  • Customer Journey Scripting

  • Customer Types

  • Satisfaction Study

  • Attrition Study

An adjusted protocol combining qualitative / quantitative methods and Offline / Online techniques in order to:

  • Understand the levers of influence and the consumers' emotional activation

  • Script the stages of the customer journey and design each personae

  • Define your customers' profile and understand their motivations, obstacles and expectations

  • Identify satisfaction attributes and loyalty levers

  • Identify the reasons for the departure of certain customers

  • Measure the attrition rate compared to your competitors

Innovation

Because the success of a new offer is never just a coincidence, it is essential to challenge the innovation process. To strengthen your innovation strategy, Delta Business provides you with services based on dedicated user insights, captured on demand.

  • Concept Test

  • Prototype Test

  • Product Test

  • Service Test

  • Post – Launch Test

Our qualitative approaches in groups and/or individual interviews and our quantitative face-to-face or remote approaches allow you - depending on your objectives - to :

  • Co - create concepts with your consumers and / your teams

  • Develop the best proposition at every stage of the development process

  • Evaluate the tested offers' attractiveness

  • Measure the potential of your concepts, new products or new services

  • Characterize your products' identity territory

  • Evaluate your solution's post - launch performance

Strategy & Market

Framing, calibrating, understanding the characteristics and dynamics of a market and its actors, understanding its challenges, these are some of the benefits that Delta Business' tailor-made services bring to you.

  • Market Research

  • Segmentation Study

  • Benchmark

  • Awareness and Positioning Study

  • Pricing Study

Our tailor-made studies combining quality and quantity allow you - according to your needs - to :

  • Characterize the evolutions and opportunities of your market

  • Identify obstacles to its growth

  • Define the most relevant or the most differentiated growth strategy

  • Optimize the positioning of your brands

  • Identify the distinctive levers of your brand and that of your competitors

  • Position your offer and your prices in relation to those of the market protagonists